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	<title>Comments on: New Media, Social Marketing, and Value-driven Organizations &#8212; My Senior Study at Goddard College.</title>
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	<link>http://marketing4change.wordpress.com/2008/04/08/new-media-social-marketing-and-value-driven-organizations/</link>
	<description>New Media and Social Media Marketing to make a difference.</description>
	<lastBuildDate>Wed, 11 Mar 2009 14:45:26 +0000</lastBuildDate>
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		<title>By: Will Boyd</title>
		<link>http://marketing4change.wordpress.com/2008/04/08/new-media-social-marketing-and-value-driven-organizations/#comment-3</link>
		<dc:creator>Will Boyd</dc:creator>
		<pubDate>Tue, 08 Apr 2008 20:37:29 +0000</pubDate>
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		<description>Thanks...That is a good question that I haven&#039;t thought of.  My initial reaction is that I mean social media marketing to be used by organizations that are seeking to create change (non-profits, sustainable business, etc.)  I may need to explore those terms further, though.</description>
		<content:encoded><![CDATA[<p>Thanks&#8230;That is a good question that I haven&#8217;t thought of.  My initial reaction is that I mean social media marketing to be used by organizations that are seeking to create change (non-profits, sustainable business, etc.)  I may need to explore those terms further, though.</p>
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		<title>By: Jim Tobin at Ignite Social Media</title>
		<link>http://marketing4change.wordpress.com/2008/04/08/new-media-social-marketing-and-value-driven-organizations/#comment-2</link>
		<dc:creator>Jim Tobin at Ignite Social Media</dc:creator>
		<pubDate>Tue, 08 Apr 2008 20:33:51 +0000</pubDate>
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		<description>Hi Will. Look forward to seeing what you write. Do you mean &quot;social marketing&quot; in the context of using marketing practices to create change (i.e., anti-smoking, AIDS awareness, etc...), or do you mean social media marketing (i.e., using new media technologies for marketing).

~Jim</description>
		<content:encoded><![CDATA[<p>Hi Will. Look forward to seeing what you write. Do you mean &#8220;social marketing&#8221; in the context of using marketing practices to create change (i.e., anti-smoking, AIDS awareness, etc&#8230;), or do you mean social media marketing (i.e., using new media technologies for marketing).</p>
<p>~Jim</p>
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